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Showing posts from November, 2019

A Literature Rack to Store All Your Materials

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Part of a trade show is marketing yourself and your business, leaving the people who stop to visit your booth with a way to remember you. That may mean you have a handout or a flyer or other paperwork that you want to give to people. Organization is a huge part of maintaining a trade show booth. You want to have a place for everything and give your presentation a clean look so people trust you as a business. You should make a Literature Rack part of your trade show exhibit. Here are a few reasons why you need to get one and add it to your display. Safely Store Materials - Picture this scenario: you have someone who is interested in your product and wants more information. You had handouts printed that display the product, information about the product and your business and even a coupon code for stopping at the trade show and shopping online. This can be an effective way to get people to turn into customers, but if you are unorganized and grabbing handouts from all o...

Get a Trade Show Counter to Complete Your Display

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The purpose of going to a trade show is to give people a true visual. You can give your customers all of the resources to have a complete idea of what your product is and how it is used -- from demonstration videos to detailed and quality images -- and it may still not be enough. Some people you encounter are just visual people that want to actually see the product up close and see it in action. You need a platform that can do that. Setting up your trade show booth requires careful consideration so you can maximize your exposure, give a clean and organized presentation and use your space to your advantage. This means getting all of the proper trade show supplies that you need to do this. One thing you should consider adding to your display is a Trade Show Counter that allows you to have a platform to present and store materials. Counters feature a lot of storage space for everything from additional products to literature you want to hand out to your visitors. The counter...